Analysis of Next Plc

outline of bordering plc and its environment Contents 1 INTRODUCTION 2 ?2 OVERVIEW 2 2.1 The grocery 2 2.2 The Company 3 3 ANALYTIC TOOLS 4 3.1 PEST - Analysis 4 3.2 SWOT - Analysis 7 3.3 Competitive Analysis 9 4 death 12 ?5 MISSION STATEMENT 13 ?6 OBJECTIVES AND STRATEGIES 14 6.1 Good quality and price 14 6.2 Relationship between undermentioned and its environment 14 6.3 Shopping as en event 15 7 BIBLIOGRAPHY 16 1 Introduction ?This Report should give the reader an overview of the appargonl retail market in general and an in-depth analyse of succeeding(a) Plc in detail. The main emphasis in this essay are the Retail and Directive division of NEXT Plc because they are the capital generators. Furthermore it shows the current situation of NEXT, its environment and the recent knowledge of the company. The report also provides a mission statement and strategies how to be more successful in the near future. 2 Overview ?2.1 The Market ?The UK clothing market is a declining market. The clothing industry is encounter to by competition from companies which have invested in hi-tech machinery pencil lead to greater efficiency or have moved their doing to factories in cheap labour cost countries to produce their products.

However, just about companies in this sector make only moderate profits. To set forth the market share in this arena is not easy, and thereof it needs a great deal of endeavour, knowledge, as well up as energy and money. Clothes retailers fall into two spacious categories: firstly, those selling own-brand clothing and, secondly, those selling third-party wear. Major retailers such as Marks & Spencer and the Arcadia Group are good examples of the first group, as are chain operations such as NEXT and Gap. The second group includes the major department stores and the majority of separate retailers in the UK. ?Clothing retailing is a highly divers(prenominal) industry. The retail sector ranges from low-cost and discounts retailers through to independents, sportswear,... If you want to get a full essay, order it on our website: Ordercustompaper.com

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